The AI Marketing Kit
Here’s the exact system I use to run my own marketing.
16 Claude Code skills for blog writing, social content, ads, lead magnets, and landing pages — built to a real standard, not a generic prompt. Drop them in and start today.
Not ready to buy? See the live workshop instead — hands-on, half a day, built around your files.
Built and used daily by Barry Cunningham, founder of Charleston Media Group — this is the same system running CMG’s own marketing, not a repackaged idea.
What’s included
16 skills, five categories, one system.
Every skill is a full instruction set — context, examples, and quality checks built in — not a copy-paste prompt. And it keeps growing: any skill added later is yours free.
Getting found
- AI-search blog writer — posts built to rank on Google and get cited by ChatGPT/Perplexity
Everyday content
- Social post designer — single/multi-image posts for Instagram, Facebook, LinkedIn
- Carousel post designer — multi-slide carousels and LinkedIn document posts
- Repurpose to Instagram — turn existing content into Instagram-native posts
- Repurpose to LinkedIn — turn existing content into LinkedIn-native posts
- Repurpose to newsletter — turn existing content into an email issue
Leads & conversions
- Ad creative brief — nails the strategy before a word of ad copy gets written
- Ad creative designer — full Meta ad copy, built to current platform specs
- Lead magnet builder — checklists and guides built to actually convert
- Landing page builder — section-by-section copy, plus a coded page on request
Strategy, proof & polish
- Campaign planner — one coordinated plan spanning every format
- Brand review — flags anything off-voice before it ships
- Performance digest — a plain-language read on what’s actually working
- Graphic production studio — turns approved copy into an actual designed visual
Setup & prospecting
- Client onboarding — builds a full brand-context folder for a new client or brand
- Website portfolio report — turns any website URL into a sample content package for pitching
Every skill reads your own brand voice, audience, and offer from a folder you fill in once — it doesn’t assume an industry, and it doesn’t hardcode anyone else’s brand.
The actual difference
Why this beats prompting from scratch.
Without a system
- Rewriting the same long prompt every time you need something
- Generic AI output that needs a full rewrite before it’s usable
- No consistent process — quality changes every session
- Hours of trial and error for one usable draft
With the kit
- One line of plain language gets you a finished draft
- Every output already knows your voice, audience, and offer
- A built-in review pass catches what’s off before it ships
- The same system running a real business’s marketing, every day
Pricing
One price. Everything included.
About the same as a single hour of freelance copywriting — most people get that back on the very first thing they write with it.
- All 16 skills, all 5 categories
- The Start Here setup guide
- Lifetime updates — new skills added later, free
- Works with Claude Code and Claude Cowork
Is this you
Built for people doing their own marketing.
Business owners and marketers who already write their own content, run their own social, or manage their own ads — and want it to stop starting from a blank prompt every time.
Anyone wanting Claude to run their marketing invisibly with zero review. You still read and approve what it produces, same as you would a new hire’s first draft.
Questions
What people usually ask.
Do I need to know how to code?
No. If you can save a file and copy some text into a folder, you can install this. The included Start Here guide walks through it end to end.
What do I actually need to run this?
A Claude Code or Claude Cowork account — a paid Claude plan. This is a set of instruction files, not a standalone app; it needs Claude to run it.
Will this work for my industry?
Yes. Every skill reads your own brand voice and audience from a folder you fill in, instead of assuming an industry. It works the same way for a realtor, an attorney, or a consultant.
What if I’d rather have you build this around my business directly?
This kit is the DIY version. If you’d rather I build and teach it around your business hands-on, reserve a seat in the live workshop and we’ll build it together.
Do I get updates?
Yes — any new skill added to this kit later is included at no extra cost.
What’s the refund policy?
This delivers instantly as a set of files, so all sales are final — the same as any downloadable digital product.
Ready to stop starting from scratch?
$99, one time, instant download — the same system running Charleston Media Group’s own marketing.